The world of fashion is dynamic, ever-evolving, and deeply influenced by creative minds who blend tradition with modernity. In India, fashion influencers have transformed the way people perceive style. From Instagram reels to YouTube vlogs, they are setting benchmarks by showcasing trends, endorsing sustainable fashion, and collaborating with global brands.
As we step into 2025, here are the top 10 Indian fashion influencers you should follow for style inspiration, trend updates, and a peek into the glamorous yet relatable side of fashion.
1. Komal Pandey – The Creative Stylist
When it comes to redefining Indian fashion, Komal Pandey remains unbeatable. Known for her experimental looks, she blends Indian wear with Western aesthetics, giving a fresh perspective to fashion enthusiasts. Whether it’s saree draping tutorials or edgy street-style looks, Komal’s content inspires millions to experiment with confidence.
- Why follow? Bold experiments, detailed styling tips, and a unique personality-driven brand of fashion.
- Platforms: Instagram, YouTube
2. Masoom Minawala – The Global Indian Influencer
Popularly known as ‘Miss Style Fiesta’, Masoom Minawala is a global fashion entrepreneur and influencer who has represented Indian fashion on prestigious platforms like the Cannes Film Festival. She effortlessly balances luxury brands with Indian designers, inspiring young fashion enthusiasts to dream big.
- Why follow? She brings global exposure to Indian fashion while showcasing luxury styling ideas.
- Platforms: Instagram, YouTube, Blog
3. Karron S Dhinggra – The Menswear Icon
Fashion isn’t only about women—and Karron S Dhinggra proves that with his impeccable sense of men’s styling. From sharp formal looks to casual street fashion, Karron is a go-to influencer for men seeking grooming and styling tips. He has built a reputation for being approachable while also experimenting with trends.
- Why follow? For practical and stylish men’s fashion tips, grooming advice, and trend updates.
- Platforms: Instagram, YouTube
4. Santoshi Shetty – The Trendsetter
Santoshi Shetty is one of the OG Indian fashion bloggers who has consistently evolved her style over the years. Her content is bold, artistic, and deeply expressive, making her stand out in the fashion space. She also advocates sustainable fashion, proving that style doesn’t have to come at the cost of the planet.
- Why follow? Minimalist yet trendy styles, sustainability advocacy, and aesthetic content.
- Platforms: Instagram, YouTube
5. Aashna Shroff – The Fashion Entrepreneur
Founder of ‘The Snob Journal’, Aashna Shroff is a powerhouse in the Indian fashion scene. With collaborations with top-tier brands like Dior and Louis Vuitton, she inspires young creators to merge passion with professionalism. Her content is elegant, polished, and aspirational.
- Why follow? For high-end fashion inspiration and luxury styling content.
- Platforms: Instagram, YouTube
6. Juhi Godambe – Chic & Contemporary
Juhi Godambe is known for her chic, contemporary fashion sense that resonates with urban millennials and Gen Z. Her effortless styling, combined with her brand Arabella, makes her a strong name in the influencer market. Juhi’s bridal and festive looks are especially popular during the wedding season.
- Why follow? For modern, wearable Indian and Western looks, and bridal fashion inspiration.
- Platforms: Instagram, YouTube
7. Siddharth Batra – Breaking Stereotypes
One of the most revolutionary influencers in India, Siddharth Batra redefines men’s fashion by breaking gender stereotypes. He is known for experimenting with prints, colors, and silhouettes that are traditionally considered “feminine.” His bold and unapologetic approach inspires inclusivity and challenges outdated norms.
- Why follow? For gender-neutral styling, bold experiments, and creative self-expression.
- Platforms: Instagram, YouTube
8. Kritika Khurana (That Boho Girl) – The Bohemian Star
Kritika Khurana, aka That Boho Girl, has built a massive fan base thanks to her bohemian-inspired looks, relatable personality, and versatile styling videos. She balances chic western outfits with traditional Indian wear, making her a favorite among college students and young professionals.
- Why follow? For affordable styling hacks, boho-inspired looks, and wedding guest outfit ideas.
- Platforms: Instagram, YouTube
9. Roshni Bhatia (TheChiqueFactor) – Glamour & Elegance
Roshni Bhatia, the face behind TheChiqueFactor, is admired for her elegant yet glamorous fashion choices. A mother, entrepreneur, and content creator, she proves that fashion has no age bar. Roshni frequently collaborates with luxury brands and designers, inspiring women to embrace style at every stage of life.
- Why follow? For glamorous, polished, and statement-making fashion ideas.
- Platforms: Instagram, YouTube
10. Diipa Büller-Khosla – Fashion Meets Advocacy
A fashion influencer turned entrepreneur, Diipa Büller-Khosla seamlessly merges fashion with social impact. Founder of Post For Change, she uses her platform to discuss social causes while collaborating with top fashion houses worldwide. Her presence at global events like Cannes highlights India’s rising influence in fashion.
- Why follow? For a mix of luxury fashion, global exposure, and socially conscious content.
- Platforms: Instagram, YouTube
Key Fashion Trends These Influencers Are Driving in 2025
- Sustainability First: Many influencers are promoting eco-friendly clothing, thrifting, and slow fashion.
- Gender-Fluid Fashion: Breaking barriers, influencers like Siddharth Batra are normalizing unisex fashion.
- Luxury Meets Local: From Cannes to Indian weddings, influencers are blending international luxury with Indian craftsmanship.
- Content Diversification: Short-form videos, reels, and interactive styling sessions dominate the space.
- Affordable Fashion: Many creators are promoting budget-friendly styling hacks to connect with young audiences.
Final Thoughts
The fashion influencer industry in India has grown into a powerful ecosystem that shapes consumer choices, brand strategies, and global trends. These top 10 Indian fashion influencers of 2025 are not just content creators—they are entrepreneurs, advocates, and trendsetters who inspire millions to express themselves through style.
Whether you’re looking for sustainable fashion, luxury brand collaborations, or everyday styling tips, these influencers have something for everyone. If fashion is your passion, following them in 2025 will keep you ahead of the curve.
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